It’s important to have measurable goals so that you can track your progress and stay motivated. Assessing progress helps you to stay focused, meet your deadlines, and feel the excitement of getting closer to achieving your goal.
Imagine that you are currently a marketing executive, and you’d like to become head of marketing. A specific goal could be, “I want to gain the skills and experience necessary to become head of marketing within my organization so that I can build my career and lead a successful team.”
You might need to ask yourself whether developing the skills required to become head of marketing is realistic, based on your existing experience and qualifications. For example, do you have the time to complete the required training effectively? Are the necessary resources available to you? Can you afford to do it?